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Nautilus, Inc. is a leading marketer, developer, and manufacturer of branded health and fitness products sold under such well-known names as Bowflex, Nautilus, Schwinn® Fitness, Universal and CoreBody Reformer. Products offered include home gyms, free weight equipment, treadmills, indoor cycling equipment, ellipticals, and fitness accessories and apparel.

Quick Facts

The Company markets and sells its Bowflex® lines of home fitness equipment through its direct-marketing channel, using an effective combination of television commercials, infomercials, response mailings, the Internet, and inbound/outbound call centers. Select Bowflex® home gyms are also available in retail stores.

Nautilus also markets and sells a complete line of consumer fitness equipment and apparel, under its Nautilus, Bowflex, Schwinn® Fitness, Universal and CoreBody Reformer brands, through a network of specialty dealers, distributors, and retailers worldwide.

Opportunities for Growth
  • An industry leader in branded health and fitness products
  • Well-positioned in large, growing markets with favorable demographic trends
  • Diverse direct and retail sales channels
  • Committed to innovation through research & development and acquisition

Nautilus, Inc. is a leading marketer, developer and manufacturer of branded health and fitness products. Founded in 1986, with a business based on its signature Bowflex® product line, the Company has since made a series of strategic acquisitions to expand its portfolio of leading products and has grown to include such well-known and respected brand names as Nautilus, Bowflex, Schwinn® Fitness, Universal and CoreBody Reformer.